企業(yè)建立自有網(wǎng)站的可行性方案

建立自有網(wǎng)站的背景(Establishes the private web site background)

我們公司目前客戶的來源主要是各種展會，其中大展會的推廣效果比較好，但是費用也比較高，公司也通過阿里巴巴中國站進行推廣，但是中國站只能面向一些國內(nèi)客戶，語言方面有局限性，而目前公司尚未建立自有網(wǎng)站，無法讓一些客戶更全面全方位地了解我們的企業(yè)文化和產(chǎn)品，阿里巴巴等一些B2B平臺重點在于讓客戶了解我們的產(chǎn)品，而不能了解到我們的企業(yè)文化和一些更深層的信息。
Our company main sources of current customers is all sorts of the exhibition, including exhibitions of promotion effect is better, but the cost is high, the company also through the alibaba China to promotion, but only some domestic customers to China, the language has limitations, and at present the company has not been set up their own web site, can't let some customers more comprehensive understanding of our comprehensive enterprise culture and products, alibaba and some other B2B websites focus is to let the customer to understand our products, and can't understand our enterprise culture and some deeper information.

建立自有網(wǎng)站的優(yōu)勢
Establishes the private website advantage

隨著我們至誠壓克力公司的不斷成熟和壯大，建立自有網(wǎng)站是必經(jīng)之路，建立UEO型網(wǎng)站的優(yōu)勢：
As we sincere acrylic company continues to mature and grow, establishes the private web site is the only road, a type of website UEO advantage:

1. 客戶直接進入自有網(wǎng)站，選擇唯一性高，精準(zhǔn)營銷，客戶有需求才會搜索，利于SEO優(yōu)化；
Customer directly into their own web site, select the uniqueness of high precision and marketing, customer demand will search, beneficial to the SEO optimization;

2. 收到的詢盤質(zhì)量高，針對性強；
The inquiry received high quality, targeted;

3. 打造自有的網(wǎng)站，是對外展示我們形象和實力的重要途徑；
Build their own web site, is foreign to show our image and the strength of the important way;

4. 提升了我們的服務(wù)品質(zhì) ，加強了對目標(biāo)對象的售前售后服務(wù)；
Improve the quality of our service, strengthening of the target's pre-sale service;

5. 提高我們產(chǎn)品的品牌形象。
Improve our product's brand image.

網(wǎng)站建立流程：
Web site set up process:

第一步：風(fēng)格的確定
The first step: the determination of style

建議參考一些星級酒店的網(wǎng)站建設(shè)風(fēng)格，因為我們的很多終端客戶都是來自于星級酒店和一些高檔消費的場所，我們的網(wǎng)站建設(shè)也要與那些場所的風(fēng)格大致相同。
It is recommended to some star hotel website construction style, because a lot of our end customers are in the star hotel and some high-grade consumption place, our web site to the construction and the place of the roughly the same style.

第二步： 簽署相關(guān)合同和支付款
The second step: sign the contracts and payments

我們提供相關(guān)的電子稿（文字資料）與圖片素材，如：公司簡介、系統(tǒng)要求、網(wǎng)站功能和對整體頁面的要求
We provide related electronic draft (text information) and pictures of material, such as: a brief introduction, system requirements, the web site of the whole page function and the requirements

第三步：網(wǎng)絡(luò)公司設(shè)計模板，根據(jù)我方對頁面的要求和提供的素材進行網(wǎng)站整體風(fēng)格及布局設(shè)計，并制作設(shè)計模板。我方審核并確認(rèn)設(shè)計稿后，網(wǎng)絡(luò)公司開始整體網(wǎng)站建設(shè)，包括頁面設(shè)計和程序設(shè)計。
Step 3: network company design templates, according to our page requirements and to provide material for the web site overall style and layout design, and production design template. We review and confirm the design draft, the network company started the whole website construction, including page design and programming.

第四步：網(wǎng)站的測試、瀏覽和驗收。
Step 4: web site test, browse and acceptance.

驗收項目包括鏈接的準(zhǔn)確性和有效性、頁面是否真實還原設(shè)計稿、瀏覽器的兼容性、文字內(nèi)容的正確性、 功能模塊的有效性等；
Acceptance of the project including the links page accuracy and validity, whether real reduction design draft, browser compatibility, the correctness of the text, and the effectiveness of the function module;

第五步：完成制作，做好后期維護和后臺的維護。
Step 5: complete production, maintenance and the background to the maintenance of late.
本文發(fā)布于北京網(wǎng)站建設(shè)公司尚品中國http://xjjufeng.cn/